FNAC — Illustrated Paper Bag

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Ana Jarén designed an illustration for a FNAC paper bag distributed across stores in Spain, using repair and reuse as the central idea of the artwork.

More than 500,000 units carried the design. The concept gives broken objects a second life instead of replacing them, connecting the retailer’s physical packaging with a message about fixing, reusing and reducing unnecessary production. The commission is a strong example of illustration applied to a high-volume everyday object.

Illustration for products

Ana Jarén creates commissioned illustration for products, packaging, textiles and objects, adapting her hand-drawn work to materials, scale and production needs.

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